• Digital Marketing Ideas 2021

    Photo by Dominika Roseclay from Pexels

     Digital Marketing Idea 2021


    Making a marketing idea in 2021 for business is one of hard effort for the top management of the business. In this modern period many businesses will give preference to the Digitalize marketing idea but the thing is not yet done, they make a perfect idea and spending their time to make perfect idea to boost their businesses. 

    I will share below some digital idea of marketing that would be supportive for the boosting sale of the businesses.

    Email marketing 

    Create an email list to run your campaign and send an email to your newsletter subscriber.

    How to create an email list

    Create a blog website and write articles for your audience. Create an email subscribe button on your website and tell your audience to put email in the subscribe button and get updates of your daily newsletter. If you write quality content on your blog and attract the audience then they must post their emails for subscribing to the email newsletter.

     

    Photo by Solen Feyissa on Unsplash


    Banner Advertisement

    Banner advertisement is part of digital marketing. There are different top ranking business websites related to your niches. Ask them for a space to publish your website banner on their site. This advertising banner is a rectangular, or square graphic display which can be shown on the host website to promote the sponsored business website. 

    Banner advertisements are commonly shown on the top, bottom on the main page of the host website. The Banner advertisement idea is also included in Digital Marketing. 

    While some website owners get services from the google AdSense program, join the AdSense platform and set up campaigns to show their ads on the google recommended website.


    Sponsored Blog Post

    A sponsored blog post is when you pay for a blogger, content creator to post according to your brand, services and products. Similar to affiliate marketing the service provider may charge you a one-time fee or may charge you commission based on sales.

    Many brands or product sellers implement this type of Digital marketing idea to boost their sales.


    Videos Advertisement

    Video is the most popular type of the Digital Marketing Idea. Video advertisements include a short video which can be posted on different platforms. 


    Photo by Joey Huang on Unsplash

    Like banner advertisement, get a space who works in the same niche and request them to post your videos on their website where you may realize that you can attract the traffic on your website. Also join the google AdSense platform to run your campaign to target audiences. Suggested to hire a expert to save your money and also target the potential audiences.


    Search Engine Optimization (SEO)

    Search engine optimization is best path to engage your new audience and exciting audience. Lot of business use this kind of Digital Marketing Idea to grow their businesses online.    

     

    Photo by Myriam Jessier on Unsplash


    SEO types


    On page optimization and Off page optimization


    On Page Optimization:

    An example when someone search for his problem solution on different search engine and you may better solution of his/her problem. In this kind of Marketing idea, you target keyword which are most searched on search engine related to your niche, put the targeted keyword on Title, description and image’s creation which are included in your blog or contents. 

    You may pay the high CPC rate on your targeted keyword; it’s totally depended on the location and small keyword.

    Off page optimization:

    Getting traffic by another method like backlinks or using different social media platforms.

    To post your article on another website is to be said backlinks. Requesting for guest post to different website who have good DA (Domain Authority), RD (referral domain) and good numbers of traffic, this technique gives a good sign to the Google and that’s help for rank on search engine.

    Facebook has billion of user, don’t miss this opportunity to create your potential audience from creating business page on Facebook and Facebook own company like Instagram and WhatsApp engage them on your page by sharing good contents.

    Businesses can’t ignore the importance social media marketing that’s key success of the Digital Marketing Idea.


    Write by Muhammad Hammad




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